Internet crazy people are only rising in these countries at an exponential rate. Now, it is common knowledge that nobody can survive without providing an online travel option. And this option holds the future for all travel bookings.   However, right now online booking has not picked up fully.   But things are surely changing. Latin American market is a highly competitive field. Since the last 10 years, many players jumped into the online foray only to get the Eureka feeling that the line is not best for them.They withdrew. Airlines throwing their dice in the game with zero commission offers also made the online travel game difficult. Another hampering concern is the practice of using call centers and manual processes.